🌿 Why Choose Natural Ingredients in Your Skincare?
The skincare market is full of promises — anti-aging miracles, flawless skin, overnight glow-ups. But at Elementary & Co Apothecary, we believe true beauty is rooted in simplicity, transparency, and nature.
Your skin is your body’s largest organ, absorbing much of what you put on it. That’s why we champion natural ingredients — because what goes on your skin should be just as nourishing as what goes into your body.
Here’s why switching to natural skincare is one of the best choices you can make for yourself (and the planet).
1. Gentle and Kind to Your Skin
Many commercial products are packed with synthetic preservatives, harsh detergents, or artificial fragrances that can strip your skin of its natural oils or trigger irritation.
Natural ingredients like:
- Shea Butter – deeply moisturising and soothing
- Coconut Oil – antimicrobial and hydrating
- Aloe Vera – calming and restorative
- Jojoba Oil – mimics your skin’s natural sebum
…work with your skin, not against it. They’re gentle, effective, and safe — especially for sensitive or reactive skin types.
2. Fewer Toxins, More Transparency
Do you know what’s really in your moisturiser or body wash?
With natural products, the ingredient list is usually shorter and easier to understand. You’ll find plant-based oils, essential oils, clays, herbs, and botanical extracts — not parabens, phthalates, or petrochemicals.
At Elementary & Co, we sell only clean, consciously sourced raw ingredients — so you can make your own skincare products or choose handmade, natural alternatives that are better for your long-term health.
3. Better for the Environment
Synthetic skincare ingredients don’t just affect your skin — they often wash into our waterways and impact marine life. Microplastics, silicones, and artificial colours can remain in ecosystems for decades.
Natural ingredients are biodegradable, sustainably sourced, and often come in recyclable or refillable packaging (just like ours). It’s skincare you can feel good about.
4. Customisable and DIY-Friendly
One of the biggest benefits of natural skincare? You’re in control.
Want to create a nourishing body butter? Mix shea butter, cocoa butter, and a few drops of lavender essential oil.
Struggling with acne? Try a clay mask with tea tree oil and activated charcoal.
We stock a full range of DIY skincare ingredients — including:
- Essential oils (lavender, frankincense, geranium, and more)
- Carrier oils (jojoba, grapeseed, almond)
- Raw butters (shea, cocoa, mango)
- Botanicals and herbal infusions
- Glass jars, mixing tools, and labels
You get to know exactly what’s going on your skin — no guessing, no hidden nasties.
5. Holistic Wellness From the Outside In
Natural skincare isn’t just about looking good. It’s about:
- Slowing down
- Tuning into your body’s needs
- Making choices that align with your values
When you massage a face serum made with oils you’ve hand-blended… or soak in a bath infused with your own calming botanical salts… you’re doing more than skincare. You’re nurturing yourself.
Start Your Natural Skincare Journey Today
At Elementary & Co Apothecary, we’re here to support your journey into conscious, natural living.
đź›’ Browse our natural skincare ingredients and starter kits at
👉 elementaryshop.co.za
🛍️ Visit us in-store in Pietermaritzburg, Randburg , Howick, or Salt Rock
đź’Ś Or chat to us online for help choosing ingredients or recipes for your skin type!
✨ You Deserve to Glow — Naturally.
Say goodbye to harsh chemicals and complicated labels. Choose clean, choose conscious, choose Elementary & Co Apothecary.